AI Insights · Timothy · July 2022
Top 5 Books and Reference Apps Performance in Finland Q2 2022
Explore the performance of the top 5 Books and Reference apps on a unified platform in Finland for Q2 2022, highlighting trends in weekly downloads, revenue, and active users.
During the second quarter of 2022, the top 5 Books and Reference apps in Finland showcased diverse trends in weekly downloads, revenue, and active users. Here’s an insightful look at their performance based on data from Sensor Tower.
Storytel: Audiobooks & Ebooks saw a notable increase in weekly revenue, starting at around $7K at the end of March and peaking at $12.8K in late May. Weekly downloads fluctuated, beginning at 2.5K in March and slightly decreasing to 1.8K by June. The app maintained a stable user base with weekly active users ranging from 55K to 59K throughout the quarter.
Audible: Audio Entertainment experienced a steady rise in weekly revenue, beginning at approximately $1.9K in late March and reaching $4.3K by the end of June. Weekly downloads varied slightly, starting at 432 and ending at 360. Active users remained relatively stable, averaging around 8K throughout the quarter.
MyHeritage: Family Tree & DNA showed a mixed performance in weekly revenue, starting at $3.4K and dipping to $1.3K by mid-June before recovering to $2.1K at the end of the month. Downloads remained consistent, averaging around 350 weekly. Active users fluctuated slightly, averaging around 1.5K throughout the quarter.
WebNovel had a varied revenue performance, starting at $1.2K, dipping to $517 in late May, and ending at $857 in June. Weekly downloads were relatively low, peaking at 165 in early May and ending at 95 by the end of June. Active users remained stable, averaging around 900 throughout the quarter.
Songbook demonstrated a significant spike in weekly revenue, starting at $789 in late March and surging to $3.9K by the end of June. Weekly downloads increased significantly from 322 to 885.
For more detailed insights and data, visit Sensor Tower.